For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.
The Internet Professor teaches you everything you need to know about business, research and marketing on the 'net. This is a must-have tool for anyone considering launching their own business in cyberspace.
Director: Locklin Productions, Barbara A. Besteni
Dr. Carol Solomon is an introvert. When it came to building her 6-figure coaching practice, she was determined to do it without ever going to networking meetings or shaking anyone's hand. The internet is a powerful tool to grow your business. Yet, it's easy to get lost in a sea of complexity and bogged down with technology.
Learn the fastest, smartest and easiest ways to grow your business online using websites, newsletters and products.
Learn how to overcome overwhelm and build your coaching practice online without ever leaving the comfort of your own environment.
Director: Carol Solomon
DVD:
NTSC
Company: Carol Solomon Coaching
(2007-09-07)
List Price: $25.00
Amazon Price: $25.00
"First, Best, or Different is one of those exceptional books that changes the way you think about marketing and entrepreneurs. I highly recommend this book." Manny Fernandez, Chairman Emeritus, Gartner Inc. Innovative Marketing and Sales Strategies for Niche Markets Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? . What viral marketing methods are most successful? . What direct mail marketing tactics create the most new leads? . How can I optimize my website and increase traffic? . How can I motivate and retain my top sales reps? . How do I choose the right Public Relations firm? . What is podcasting and how do I get started? . What outdoor advertising techniques work best? Get answers to these questions along with practical advice on over 100 topics. Written in plain English with short easy-to-read chapters, this book demystifies niche marketing by delivering easy-to-understand definitions and practical suggestions. About the Author John Bradley Jackson brings street-savvy sales and marketing experience from Silicon Valley and Wall Street. His resume also includes entrepreneur, angel investor, corporate trainer, philanthropist, and consultant.
Before you launch a new product or service, or even a new company, you need to gather the facts and validate your market. Here are the proven methods to validate your company's market and steer your efforts in the right direction. This includes the following DVDs: 1. Market Research The Right Way 2. Competitive Strategy, Market Entry and Positioning 3. Entrepreneurial and Intrapreneurial Marketing
This bundle also includes a CD-ROM with business design tools, two ebooks, U.S. Market Map, risk management, sample financial models and more.
Find out how to carve out your niche and develop your Unique Selling Proposition (USP): how to avoid direct competition with larger companies and do better competitive intelligence and how to do market research and understand your market, competition, key success factors and your target customer far better. Today your market entry strategy MUST be very different than your long-term strategy and market position, plan and objectives. Traditional marketing executives need this crash course to survive in a small company environment because the rules have changed. What worked ten years ago will not work today. This collection of wisdom takes those changes into account. It's guaranteed to improve your company's sales, growth and profits radically. You will want to quickly implement dozens of ideas that will fine-tune your marketing focus and generate more results with less investment.No time for family and leisure? Here is the help.
Hundreds of webmasters are already Free. RSS Ground